The MOOC course “Introduction to Personal Branding” has made me understand why it is important to create a personal branding for myself. Both to create my foundation in order to know myself and what I want in life but also to manage expectations from other people around me such as colleagues, collaborators and managers.
The course gave hands-on tips on how to manage the personal branding and I found the personality test very informative and eye-opening. This made me really understand what I am looking for in a company and what my goals in my personal life are. Also the 3 words and the mission statement helped me with this.
The tips regarding a professional photo also made me aware of how important it is to show who you are in other ways as well. For example the use of linkedIn to expand my network and the importance of having a good photo that represents me and makes me recognizable.
Some parts of the course were not really relevant to me such as the leadership approach to personal branding as well as the in-depth explanation of Twitter/X. However, some parts were still applicable in other contexts, for example in other platforms or when collaborating with other people.
The course also made me realize the importance of continuous learning and how a MOOC course can expand my knowledge outside my field of study in the classroom. Therefore I added Coursera as a tool in my personal learning environment since I can see the great benefits of taking more courses like this.
I attach here the course certificate that shows that I have completed the course!
About WILMA JONSSON
Hello! My name is Wilma Jonsson and I am currently studying Environmental Engineering at Lund University. At the moment I am doing my Erasmus exchange in Madrid at Universidad Politécnica de Madrid.
