Author: shubhanshu

During the T4PDC, I completed the following two courses.

MOOC – 1 – Introduction to Personal Branding

This course was provided by the University of Virginia on the Coursera platform.

Following are the key points that I learnt from the course –

• It helped me understand what personal branding means.
• Encouraged me to use at least 2 and at maximum 3 social media.
• Create a mission statement for their personal brand.
• Become familiar with the basics of digital security and reputation management

The course has encouraged me to start using Twitter in a more efficient way and the following are some point which makes Twitter stand along from other platforms –

1. Hashtags – With hashtags, it is easy to find particular tweets and also show what is trending
2. Brand Identity – Being on Twitter can help communicate your brand ethos and personality.
3. Easy to raise your voice

The 80/20 rule: 80% of what you put out on social media should be content that is of interest to the people who follow you. 20% should be self-promotion.

And one of the most important segments of this MOOC was to find your three cornerstone words and state them in your mission statement. So, my three cornerstone words are Peace, happiness and help and my mission statement is “I want to bring peace and happiness into people’s life by helping them with my Academic and personal knowledge”

MOOC – 2 Circular economy: An introduction

This course was provided by the Delft University of Technology on the edx platform.

Following are the key point I learnt from the course –

• Develop a general overview of the principles and ideas behind a Circular Economy.
• Analyse the barriers and opportunities for transitioning to these circular business models.
• Investigate what it takes to create products that are easy to repair, remanufacture or recycle.
• Discover how natural systems can provide inspiring solutions to human problems.

The course emphasises shifts to a system where we can regenerate natural systems, design out waste and pollution and keep products and materials in use.

The following are business Values that we get from the circular economy –

1. Source Value – This helps in cost reduction
2. Environmental Value – that ultimately reduces the footprints
3. Customer Value – which increases the customer loyalty
4. Information Value – help in providing valuable data about the product

I also loved the example of FAIRPHONE who are working very greatly in the extension of product lifespan by –

1. Making it more durable
2. keeping it easy to maintain and upgrade
3. making it repairable

And, the main takeaway for me was the ” inertia Principle” which states that ” Do not repair what is not broken, do not remanufacture something that can be repaired, do not recycle a product that can be remanufactured and replace or treat only the smallest possible part in order to maintain the existing economic”

 

These two MOOC Courses have also helped to improve my Personal Learning Environment as now I have started using edx also.